Hispanic Recruiting

The demand for exclusive Hispanic market research has increased as the population continues to grow at an exponential rate. Before opening our doors for qualitative research, Eastcoast Research began building its database to include bilingual residents. We wanted to ensure that the views of this ethnic group were represented in our research studies. In response to client needs, we expanded our services to include focus group recruiting with Spanish speaking participants, bilingual moderators, Spanish to English interpreters, and other related services.

  • Hispanic Recruiting: Our Hispanic recruiters are fluent in Spanish and have strong networks in the Hispanic community.
  • Bilingual Moderators: Our network of moderators are bilingual and can conduct focus groups in Spanish, while delivering the research outcomes to our clients in either English or Spanish.
  • Spanish Interpreters: Your focus group session can be interpreted from Spanish to English while the focus group is underway. With advance notice your audio can have English in the forefront and Spanish in the background or vice versa.
  • Spanish to English Transcription: We can facilitate the transcription of your research study from Spanish to English through cost effective transcription services.

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North Carolina is home to one of the fastest growing Latino populations in the country. Hispanics are generally defined by their level of acculturation – the process of social and cultural changes that stem from the balancing of different environments while adapting the prevailing culture of the society. It is important to understand and identify each segment for your upcoming project.

Accultured

Bicultured

Unaccultured

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